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Naming and terms

How to name the project, domains, instances, product areas, and generated surfaces.

Use consistent names so readers can tell the product, public site, brand site, and generated redirect surfaces apart.

Project and domains

NameUse
vanityURLsThe project and product name
vanityURLs.linkThe public documentation and product domain
brand.vanityURLs.linkThe brand standards and design-system domain
v8s.linkDemo instance, badge examples, and compact-link examples

Keep the lowercase vanity and uppercase URLs styling in prose. In URLs and hostnames, use the actual domain casing only when it helps recognition; DNS remains case-insensitive.

Product terms

TermMeaning
RedirectA short-link request that resolves to a configured target
AliasThe short path or keyword used to reach a target
InstanceA deployed redirector using vanityURLs defaults or overrides
Generated pageA page emitted by the redirector for expansion or fallback
BadgeA compact visual link that advertises or previews an alias
OperatorThe person configuring, deploying, or auditing an instance

Writing rules

  • Prefer product terms over invented synonyms.
  • Define a term the first time it appears on a beginner-facing page.
  • Use code formatting for literal paths, hostnames, commands, environment variables, tokens, and file names.
  • Keep legal or trademark claims factual and minimal until a formal policy exists.